Jerry Dias wrote a piece recently for my local paper. His thesis was that the big internet companies have an advantage in attracting advertising; that is unfair because they use (steal/borrow/expropriate content often created by others; and, there are very negative consequences for our traditional (print) news organizations as a result. I agree.
But that (and a growing nightly frustration) got me thinking of news organizations...why - particularly during the pandemic when the public is starving for good, deep information on so many matters - does the CBC - the broadcaster and news generator that we own - kill us with advertising on The National News broadcast? Ad time limits severely reporting and analysis potential.The government is spending billions on helping Canadians. Free up The National from advertising every night and use the time to inform. The ad breaks are so pervasive I am prone to give up on The National. And that's pretty sad. It is a vital, far reaching, publicly owned vehicle that can touch so many Canadians. Tell us more about the country and the world we are dying to understand. Forget selling products. Sell some ideas and knowledge. Please.
